Salesforce, the international online Customer Relationship Management (CRM) system provider, has given Field Lane access to its platform to use as a tool for managing its donor database. The company has provided the package free-of-charge, as part of its CSR programme.
Rawle Beckles, head of fundraising and communications, said: “We are delighted. Use of the platform has significantly improved back office tasks and it means that we can focus more energy on providing a quality service for our clients, who, afterall, are the reason we’re here. We can’t thank Salesforces enough for their help and support.”